If you're a founder of a B2B SaaS startup who's raised more than $500k in venture funding and you're still doing the selling, I work with you directly to make sales more predictable and scalable.
Whether you need a pipeline, a process, your first rep, or fractional sales leadership, I help you avoid the most common founder-led sales traps and build a system that works.
You'll get hands-on support from someone who's been there; not just generic startup advice or generic sales advice that's only relevant for scaled businesses.
Whether you're trying to book your first meetings, close more deals, or grow beyond founder-led sales, here's how I help early-stage SaaS founders build a sales motion that actually works.
Fix weak targeting and scattered outreach with a structured outbound plan built just for you. Includes segmentation, messaging, and a targeted prospecting system to generate qualified pipeline from scratch.
Get expert help designing a sales process that drives urgency, shortens your sales cycle, and prevents deals from stalling. More than just a generic playbook, everything is tailored specifically to your product.
Avoid costly hiring mistakes with a guided process to define the role, interview effectively, and ramp your first sales hire. Includes onboarding, scorecards, and real-world coaching support.
Not ready for a full-time VP? I’ll step in to manage reps, coach on deals, and install foundational systems to give you and your reps the support of an experienced sales leader without the full-time cost.
Live, interactive courses designed for founders who want hands-on training and peer support. Unlike generic sales training for AEs at mature companies, each lesson is focused on what founders need to know. No fluff; you'll leave each lesson with takeaways you can implement that day
Prefer to go at your own pace? This self-guided version includes bite-sized modules and actionable templates to help you build your sales motion on your own schedule.
Founder and CEO of Startup Sales Consulting
I’m Dan. I help startups and B2B sales teams scale beyond founder-led sales and lay the foundation for capital efficient growth.
I'm here to pass along what I've learned from being the first employee, founding account executive, and head of sales of venture backed startups to ensure your team has the right tactics and strategy to succeed.
One wrong strategic decision on your sales motion can set your team back an entire year.
Let's chat if you'd like to de-risk your go-to-market motion and lay the foundation to scale profitably.
Dan did more than just advise from the sidelines - he joined customer calls, dug into our data, and gave us tactical feedback on our sales process and messaging
Working with Dan went beyond helping me get on top of best practices. He is a thought partner that helped me think through different accounts and prepare for each situation. It made a real difference in how I approach sales conversations
Dan’s mentorship helped us hire the right reps and avoid mistakes. I’d 100% recommend him to other early-stage founders.
Dan was exceptional in helping us stand up our B2B outbound sales function from scratch, including providing assistance with our first sales hire. Our company has been successful in diversifying our business from B2C only to B2B, and Dan was instrumental to that success.
A perfect fit for startups who are mastering founder-led sales
Thanks to Dan's work, both sales and marketing had clear v1 metrics and systems in place. This provided a solid baseline for me to take the reins and scale the operation into a fully formed GTM team as we transitioned from angel funding to Series A.
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